Glen Cooper is a well-credentialed and long-standing business broker, business appraiser and former IBBA course author and instructor. This publication along with the 36 video lectures covers topics not usually covered in business broker training. Instead of just a “best practices” review, Glen gives you his un-censored opinions – after nearly 40 years as a business broker.
Glen Cooper on Business Brokerage Videos and eBook from Business Brokerage Press, what is it included (Content proof: Watch here!)
Introduction- The Five Big Challenges of Business Brokerage
How to Improve the Odds That Your Listings Will Sell
How to Identify Buyers Who Will Buy
How to Differentiate Yourself as a Business Broker
Why & How Business Brokers Have to Learn to Sell
How to Understand, Present & Defend Business Values
How to double the number of businesses you will sell
How to select the market of your own choosing
My -Systems, Teamwork and Track Record- Mantra
Handling network and CRM maintenance -Time Sucks
Preparing the groundwork for a successful offering
Finishing the job professionally with the one key element
Start now to identify the 2% who will buy!
Learn to interview prospects right from the start
Respect your prospects’ generaltional differences
Examine your own & others’ psychological types (MBTI®)
Help buyers understand the business buying process
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