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Justin Borge – Turning Searches Into Traffic

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Description:

A course on Keyword Research and Content Strategy. Take our process and use it for yourself, use it for your business and your clients.

We walk you through setting up the exact template we use for our paying clients, then give you a tour of how to use Ahrefs, the main tool we’ll be focusing on throughout the rest of the course.

Once you’ve identified the right competitors to analyze, it’s time to export all their SEO data into an organized, searchable Master List. Find a term you want to rank for? Use the Master List to open the exact page on your competitors site to take notes on what you can do better.
Exporting (Relevant) SEO Data Per Each Competitor
8 mins
Adding the Data to Google Sheets, Removing Duplicates and Organizing
10 mins
Stylizing, Formatting, and Making the Data Readable
6 mins
How to Interpret The Master List (and put it to good use)

Internet Marketing Course

Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.

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